The sale of a used vehicle can be very difficult if the sale is not prepared correctly. So, before putting your ad online, a few rules are necessary in order to write good ads.
Indeed, too many vehicles do not have the advertisement they deserve…, while conversely some are clearly “over-sold”. A good ad is an ad that presents the vehicle and describes its condition as accurately as possible. Find out in this guide how to go about hitting potential buyers.
Estimate the price of your vehicle
Before writing and putting your ad online, it is essential to determine the value of your vehicle . Several factors are taken into account in this estimate (mileage, age of the vehicle, condition of the vehicle…). But don’t worry, online tools exist.
First, you need to establish the rating of your car.
Different dimensions exist:
- Auto Plus,
- Turbo …
Once the rating is established, you can go to Leboncoin to compare it with the current market: filter the ads that match your model in your region, and compare with the odds. Lower the price if the competition is tough, increase if your car stands out
Do not hesitate to compare the different sources to better estimate the rating of your car.
Take beautiful photos
Photos are an essential part of a car ad. Taken properly, they are a valuable asset in selling your vehicle well. According to the ParuVendu site, an ad with a photo is on average 40 times more clicked on than an ad without a photo.
Our team has prepared 8 tips and tricks for you to take photos that will make the difference and allow your future buyer to project themselves.
1 / Favor quality over quantity
Generally, three photos are sufficient: ¾ front, ¾ rear and interior.
2 / Wash your vehicle completely
Your car should be as clean as possible: the first impression is essential.
3 / Choose the frame and the light well
Take pictures outdoors and during the day, with clear backgrounds and no exterior elements.
4 / Use a good quality device
It is much easier to project yourself with good quality photos.
5 / don’t try to hide the flaws
It is not a question of highlighting them either, but lying about a fault will lead to nothing.